Henry Ford’s legacyBorn in 1863 on a family farm in Michigan, Henry Ford showed great talent for machinery repairs early on in his life. Mainly attempting to make daily farm life easier for his family, he studied every possible mechanical angle of farm machines and tools. At the age of 16, Henry started working as an apprentice machinist studying how to operate and repair steam engines for the next three years.While nurturing his natural abilities and developing engineering skill, Henry Ford supported his family by running a sawmill. Soon enough, Edison Illuminating Company spotted the young talented man and offered him a job as an engineer. It proved a wise decision on their behalf, since he became Chief Engineer shortly after and gave a new impulse to the entire company. At that time Henry Ford had sufficient money and security to follow his dreams and explore internal combustion engines.Most of the vehicles of the era were handcrafted, expensive and unreliable. As a result, the majority of the people relied on traditional horse and carriage methods of transportation. After spending years of studying latest trends, Henry Ford finally started in 1903 the Ford Motor Company. The future giant of American automotive industry began producing cheap, efficient and reliable cars which sparked a genuine revolution in transportation. Mass production allowed control over the costs, along with multiplying the production numbers. In 1908 Henry developed Model T, also called Tin Lizzie, a model that stands as a symbol of industrial revolution in automotive industry.Edsel FordHenry Ford wasn’t alone in his efforts to create something unique. Many great minds of the time tried to match his accomplishment, but only one could be the market leader. The truth is that as the competition grew, people began looking for more than just efficient cars. They began to look for style and early automotive industry adapted to the trend. Here another Ford came into the picture, a natural successor of Henry – his son Edsel Bryant Ford.Edsel grew up tinkering on cars, watching his father assembling, testing and approving engines. He understood the vehicle mechanics and made his own prototype sketches. At the University School Detroit, young Edsel wrote numerous essays about cars. Taking charge for sales, purchasing, advertising and other business aspects of the Ford Motor company, he learned the importance of styling and marketing.Different visions often led to conflicts in the Ford family, but love for each other always prevailed. Edsel managed to create his vision in Lincoln Continental, one of the most beautiful classic cars ever built. The model was sold in around 5,000 units with many innovations at the time.Strong foundations live onIt is hard to imagine a life without cars. Ford Motor Company grew at a tremendous rate in the early few years, as demand greatly exceeded supply. Father and son managed to combine their ideas in a way that allowed the company to keep sound principles of affordable cars for every market segment. There are many who also deserve a reputable place in the Ford Motor company history. Time has brought many changes since, but Henry and Edsel will remain forever remembered as the pioneers and founders of early American automotive industry.
Your car is one of your most valued possessions without which your daily life can become really tough. Therefore, it is essential that you maintain it in fine working order at all times. Considering that your vehicle may need regular servicing and occasional repairs, you need to have an automotive repair expert whom you can count on to handle your car in an efficient and safe way.It is better to find and select an auto repair facility before you actually need one. If you start searching when you have had an accident or the car has suddenly developed problems, you will have to make a rushed decision which might not be the right one. Since you will be requiring the services of an auto mechanic at some point or the other, why not be prepared with a good one?You should start your search by asking your friends and colleagues for recommendations. However, this is not the only source you have and you can make quite a comprehensive search online. Look up a popular local business directory to learn about the different automotive repair facilities in your area. Don’t let convenient location be the biggest reason for choosing a particular shop. You should try to gather more details about the facilities that you find worth considering. Research online for customer reviews and enquire about the shops’ reputation and complaint history from the local consumer organization. You must look for shops that have technicians who are Automotive Service Excellence certified.Visiting the facility personally is a must if you want to make the right choice. Look at how neat and well-organized the place is and check out how much advanced equipment and technology is being used. You should observe the types of cars already being worked on to see whether the shop handles vehicles that are similar to yours in size, value and technology. Don’t hesitate to ask if the technicians are sufficiently experienced in working on your car’s make and model. The other important things to find out are whether the shop carries theft and fire insurance and what sort of warranty is offered on the jobs done.Look around to see whether any special qualifications, diplomas, certificates, awards, etc. achieved by the technicians are displayed. You must also check whether the facility has won any customer service awards or plaques for community service and civic involvement. You should look for services that are not only technically superb, but also friendly, courteous and hassle-free.Along with all the fore-mentioned important factors, you must also rely on your intuition and go to a repair shop that inspires trust and a comfortable feeling within you.
The automobile industry being extremely competitive made it necessary for car dealers to implement strategies to grow and survive. One such widely used method is generating leads, and converting prospects into customers. However, all this is not that simple. In simple words, automotive leads generation is all about maximizing the number of prospective customers who show interest in specific car models.Information pertaining to customers is acquired on the web, and thereafter, an experienced sales executive gets in touch with prospects. Once a prospective car buyer agrees to an appointment, the sales person demonstrates auto products or services. So, it’s all about attracting consumers’ attention by knowing about their preference and persuading them in buying a vehicle.There are several companies that assist dealerships by providing quality leads. In this article, we are, therefore, going to learn about some of the essential factors to help car sellers opt for the right auto lead services.Keep Database UpdatedLead providers should have the habit of adding new prospects in order to keep the database up-to-date. It should not only be updated, but all information pertaining to potential clients should be systematized. The contacts details should be organized so that dealers can communicate with prospects immediately.Communication SkillsCommunication skills play a pivotal role in generation newer prospects, and converting them into customers. A lead generation company must have professionally trained employees who possess outstanding communication skills, and aware of techniques that really work. These professionals must know when to contact, and the most appropriate methods to manage rejections and objections. This way, these service providers help sellers save effort and time.SpecializationCompanies that offer prospect generation services generally have ample knowledge, skills, and experience. This is the reason you must look for firms who are in the automotive sector for quite a long time. The company should have employees who are experts when it comes to vehicle marketing and sales. By choosing a specialized service, you will be able to manage your auto sales campaign in an effective manner.Efficient and Strong Customer ServiceThe manner in which a lead generating provider supports consumers affects the outcome of the services. Prospects should be kept well-informed, especially about the progress of the sales campaign. To be candid, the firm must be an expert when it comes to offering tips, ideas, and suggestions. Information should be provided as to improving the impacts of promotion and marketing, the market situation, the strategies that work, and the method of identifying buyers who are sure to buy a car from your dealership. All of this calls for a strong and efficient customer service department. The customer service professionals should work round the clock to answer all queries related to automotive leads.Use of Advanced Tools and TechniquesLead generating business is driven by advanced working methods and techniques. Latest and technologically advanced tools should be used to convert prospects into well-paying clients. The provider must know how to accelerate the process, and deliver quality leads.When looking for service providers, dealers are advised to keep in mind the above mentioned factors to improve the sales graph. Do you have any questions? If so, please comment.